AfterMiscarriage.net

After our client had dealt with a miscarriage, she wanted to help other women that have suffered a miscarriage get through their  guilt and pain. She created an online course and journal that she had asked us to market.

Here’s what we did:

1. We created a sales funnels to plan out the way we would capture email addresses, find the targeted market and create a strategy to market to them.

We recreated  the first part of  her journal that she offers in the course as a giveaway to collect peoples email addresses and give them a taste of what the course will be about.

We created an opt-in landing page with a  giveaway. Once they would opt-in, it lead them through an automated nurturing email sequence that would connect to the sales page.

After the customer bought the product through our  sales landing page, they were able to download the videos and the full  journal.

We created a Facebook page and marketed to several miscarriage groups,(without spamming!) and offered some of our solutions from the course. We found out that one of the most popular feelings women experience is guilt, thinking that the miscarriage was their fault.

We found some statistics and facts to  show that it’s not. which we placed on our landing page to help address and relieve their guilt.