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Crafting the perfect introduction message on Linkedin.  Here are some of the best ways to connect with your future prospects online. Subject line do’s and don’ts You can’t make your case if they don’t open your InMail. Subject lines are the first impression you make and shouldn’t be neglected. Subject lines need to be concise, motivating, and if possible, personal. Give your candidate a reason to read on. Good subject lines make a quick, personal connection. Here is an example, which makes...

Online Reputation Management and How It Impacts Your Business Your online reputation determines how others perceive your business when they search for or stumble upon it online. Consequently, online reputation management (ORM) proactively influences what information people will find. For instance, various techniques and strategies can help you push damaging and harmful content further down the Google search engine results pages (SERPs) by ranking your own or third-party more desirable material above it. Why is this important? Because the top...

Sales is all about relationships. People buy from companies they like and trust, and if you’re doing the selling, you’re the person the lead is going to base their opinion of the company around. That’s why building a relationship is always our primary goal. When we work with the client, we never have the banner ad go directly to the sales page. We tried this in the past and it never works. You can use this method for transactional selling, used...

Where is the bottleneck in your onboarding process/sales funnel? Some of you have caught on how the automation process works: Creating an offer that provides the solution to your target market, Place that offer in a landing page, that goes to a sales funnel. and create some facebook ads for the landing page, and voila! You've created an automated sales funnel! Yes, that is essentially the process. It sounds so simple. doesn’t it? So why aren’t most entrepreneurs getting more leads? If this proven system is so proven, why...

Let's talk about Telegram! A growing number of internet companies are banning cryptocurrency advertising, fearing reputational damage if their users are duped or left penniless, even as regulators struggle to get to grips with the fast-emerging industry.While regulators have stepped up their warnings about the risks to consumers of investing in cryptocurrencies and the potential for scams, in most jurisdictions they are only beginning to discuss publicly how they might regulate the industry, let alone frame advertising...